{"title":"Fireman Sam","description":"\u003cp\u003eDoes your child already recite the song by heart? Does he dream of being Fireman Sam? Toys R Us is pleased to present the full and new catalog of Fireman Sam! Here you can find a wide selection of Fireman Sam figures, vehicles, and perfect sets with all the most beloved characters, including: Fireman Sam, Elvis, Chief Steele, Tom, Penny, and more. Don't miss out on Fireman Sam games so your child can re-experience the series and become the hero who always comes to help.\u003c\/p\u003e","products":[{"product_id":"סמי-הכבאי-רכב-משטרתי-עם-דמות","title":"Fireman Sam - Police Car with Figure","description":"\u003cp\u003eAn impressive police car from the Fireman Sam series, including a police officer figure, lights and flashing lights, and real siren sounds! An imaginative and action-packed toy for children who love adventure and rescue.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103952863508,"sku":"71366","price":169.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71366_1.jpg?v=1753801002"},{"product_id":"סמי-הכבאי-זוג-דמויות","title":"Fireman Sam - Character Duo","description":"\u003cp\u003eA pair of figures from the well-known series Fireman Sam - the figures' hands and feet move. Can be collected and played with. The product is available in a variety of models and sold separately subject to availability; a specific model can be requested in the notes at the end of the order.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103955681556,"sku":"71282","price":59.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71282_1.jpg?v=1753801066"},{"product_id":"סמי-הכבאי-שלישיית-דמויות","title":"Fireman Sam - Trio of Figures","description":"\u003cp\u003eFireman Sam - Trio of Figures\u003cbr\u003e\nAtomic Boy, Malcolm and Norman\u003cbr\u003e\nAges 3 and up.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103959482644,"sku":"71363","price":99.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71363_1.jpg?v=1753791339"},{"product_id":"סמי-הכבאי-טרקטרון-משטרתי-עם-דמות","title":"Fireman Sam - Police Quad Bike with Figure","description":"\u003cp\u003eSet \u003cem data-start=\"3\" data-end=\"14\"\u003eFireman Sam\u003c\/em\u003e – Police ATV with figures, for an exciting rescue experience!\u003cbr data-start=\"63\" data-end=\"66\"\u003eThe set includes an equipped ATV, play figures, and complementary accessories for police and rescue scenes. Perfect for imaginative play, re-enacting moments from the beloved series, and creating new adventures. Suitable for children who love action and the world of security forces.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103959875860,"sku":"71361","price":89.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71361_1.jpg?v=1753801133"},{"product_id":"סמי-הכבאי-אופנוע-משטרתי-עם-דמות","title":"Fireman Sam - Police Motorcycle with Figure","description":"\u003cp\u003eFireman Sam - Malcolm's Police Motorcycle, the beloved character.\u003cbr\u003e\nSuitable for ages 3+\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103964004628,"sku":"71362","price":79.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71362_1.jpg?v=1753801204"},{"product_id":"סמי-הכבאי-יופיטר-אלק-עם-רמקול","title":"Fireman Sam - Jupiter Elec with loudspeaker","description":"\u003cp\u003eFireman Sam - Jupiter Electronic Fire Truck with Speaker\u003cbr\u003e\nThe Jupiter fire truck with lights and sounds comes with 2 figures from the series.\u003cbr\u003e\nIncludes storage compartments for accessories.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51103964463380,"sku":"71358","price":449.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/71358_1_4c23796a-1f7b-40ee-b11a-eb2d56cd261c.jpg?v=1762937526"},{"product_id":"קסדת-בטיחות-fireman-sam","title":"Fireman Sam safety helmet","description":"\u003cp style=\"text-align: right;\"\u003eIntroducing the Fireman Sam Safety Helmet for young riders, the perfect accessory to keep children safe on the roads. This is a must-have item that combines safety with a design that children will simply adore and be happy to wear again and again.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51104000278804,"sku":"127885","price":59.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/127885_1.jpg?v=1753788786"},{"product_id":"ערכת-יצירה-בגבס-בדמות-סמי-הכבאי","title":"Fireman Sam Plaster Craft Kit","description":"\u003cp\u003eA plaster craft kit of Fireman Sam, the hero of the series!\u003cbr\u003eThe game also allows for the preparation of the plaster, including casting and painting the mold. Afterwards, your child can hang up the creation they made with their own hands.\u003cbr\u003eThe game contains: a bag of plaster, a watercolor palette + paintbrush, a casting mold.\u003cbr\u003eMold size: 20X16 cm.\u003cbr\u003eSuitable for ages 3 and up.\u003cbr\u003eCOOL Games by HaBoss HaKatan.\u003c\/p\u003e","brand":"COOL Games","offers":[{"title":"Default Title","offer_id":51104006373652,"sku":"128119","price":19.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/128119_1.jpg?v=1753788819"},{"product_id":"תיק-גן-תלת-מימד-סמי-הכבאי","title":"Sam the Fireman 3D preschool bag","description":"\u003cp\u003e3D Fireman Sam Backpack\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51104047530260,"sku":"98259","price":13.93,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/98259_1.jpg?v=1753793051"},{"product_id":"אופניים-סמי-הכבאי-14","title":"Fireman Sam Bicycle 14","description":"\u003cdiv class=\"product-description\"\u003eFireman Sam bicycle, 14 inch, from Anonima. The bicycle includes training wheels and hand brakes, adjustable seats and thick tires.\u003c\/div\u003e\n\u003cdiv class=\"data table additional-attributes\" id=\"product-attribute-specs-table\"\u003e\n\n\u003cp class=\"table-caption\"\u003eMore Information\u003c\/p\u003e\n\n\u003cdiv class=\"row\"\u003e\n\n\u003cspan class=\"label\"\u003eAge Range\u003c\/span\u003e:\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"value\"\u003e3-4\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"row\"\u003e\n\n\u003cspan class=\"label\"\u003eBrand\u003c\/span\u003e:\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"value\"\u003eFireman Sam\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51104056901908,"sku":"94040","price":499.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/94040_1.jpg?v=1753792857"},{"product_id":"שלישית-מגבות-30-30-סמי-הכבאי","title":"Three fireman towels 30*30","description":"\u003cp\u003eSet of three 30x30 towels featuring Fireman Sam - a useful, colorful, and perfect set for children who love their favorite hero.\u003cbr data-start=\"94\" data-end=\"97\"\u003eThe towels are soft and pleasant to the touch, suitable for use at home, in kindergarten, on trips, and outings.\u003cbr data-start=\"168\" data-end=\"171\"\u003eA practical and fun solution that adds color and joy to everyday life!\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51104060408084,"sku":"109890","price":9.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/109890_1.jpg?v=1753787939"},{"product_id":"item-94038","title":"Fireman Sam Bicycle 12","description":"\u003cdiv class=\"product-description\"\u003eFireman Sam bicycle, 12-inch, from Anonima. The bike includes training wheels and hand brakes, adjustable seats, and thick tires.\u003c\/div\u003e\n\u003cdiv class=\"data table additional-attributes\" id=\"product-attribute-specs-table\"\u003e\n\n\u003cp class=\"table-caption\"\u003eAdditional Information\u003c\/p\u003e\n\n\u003cdiv class=\"row\"\u003e\n\n\u003cspan class=\"label\"\u003eAge Range\u003c\/span\u003e:\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"value\"\u003e2-3\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"row\"\u003e\n\n\u003cspan class=\"label\"\u003eBrand\u003c\/span\u003e:\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"value\"\u003eFireman Sam\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51104060702996,"sku":"94038","price":499.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/94038_1.jpg?v=1753792857"},{"product_id":"כובע-חורף-סמי-הכבאי","title":"Fireman Sam Winter Hat","description":"\u003cp style=\"text-align: right;\"\u003eFireman Sam Winter Hat - The perfect choice for children who love adventures. A winter hat designed in the likeness of the beloved character Fireman Sam. A must-have item for every little fan who wants to go on warm and cool winter adventures.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51785863856404,"sku":"96840","price":7.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/96840_6_95b7510a-6e4d-42d1-9691-20ba5ab4745a.jpg?v=1780246457"},{"product_id":"סמי-הכבאי-בובת-סמי-מדברת","title":"Fireman Sam - Talking Sam doll","description":"\u003cp\u003eFireman Sam Talking Doll, a beloved character who speaks and transmits interesting adventures. The doll encourages imaginative play and friendship, perfect for children who love stories about heroes who help others. A soft and friendly doll that will accompany the child on daily adventures.\u003c\/p\u003e","brand":"Fireman Sam","offers":[{"title":"Default Title","offer_id":51786347086100,"sku":"77837","price":129.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/0595\/0740\/files\/77837_1_23b0b626-511c-4470-a7d0-e18029d2dd73.jpg?v=1781427927"}],"url":"https:\/\/toysrus.co.il\/en\/collections\/fireman-sam-%d7%a1%d7%9e%d7%99-%d7%94%d7%9b%d7%91%d7%90%d7%99.oembed","provider":"ToysRus","version":"1.0","type":"link"}